May 2012 Issue of
Wines & Vines
Tradition Wraps New Wines
Boutique wineries are comfortable with familiar look and packaging
In the first two months of 2012, WinesVinesDATA added an astounding 134 new bonded and virtual wineries to its list of U.S. producers. All of them reported their annual production as less than 50,000 cases. How do these hopeful small producers present their wares in an increasingly competitive market?
We talked with a few proprietors across the continent to learn what they sought from the…
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